Monday, Sept. 29 is National Coffee Day. To celebrate, many coffee shops are giving away free coffee and have bargains on coffee drinks and specials on coffee and machines to make drinks at home.
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Coffee prices may be rising, but the pick-me-up remains a daily ritual for two-thirds of Americans. With National Coffee Day brewing on Monday, Sept. 29, many coffee shops will be serving up freebies and specials for those who love coffee.
Coffee’s popularity remains secure with 66% of Americans saying they drink at least one cup daily, up nearly 7% from 2020, according to a survey from the National Coffee Association, released ahead of National Coffee Day. Most coffee drinkers consume more – about 2.8 cups daily – according to a survey of 1,862 U.S. adults conducted in June 2025 for the group by Dig Insights.
While grabbing coffee on the run remains high – 36% of coffee drinkers consume the beverage away from home – most (82%) had the beverage at home over the past day, the survey found.
Coffee continues to reveal some health benefits – including the recent finding of promoting healthy aging in women – however, too much cream and sugar can sneakily add calories.
“Coffee’s staying power as a beloved touchstone in Americans’ daily lives is remarkable, and its contributions to our health and our economy give Americans even more ‘grounds for celebration’ this National Coffee Day and every day,” said National Coffee Association president and CEO Bill Murray in the survey’s news release.
Still, coffee is getting pricier. In August, the average price of a pound of ground roast coffee cost $8.87, up 40% a year ago, when it cost $6.31, according to the Bureau of Labor Statistics. In part due to the weather, but also tariffs.
So a deal or a freebie would help the coffee budget. Here’s a good serving of specials for National Coffee Day, but remember to check the social media account of your favorite local coffee shop for more deals, too.
Dunkin’ National Coffee Day deals
For National Coffee Day, Dunkin’ is giving customers a free medium hot or iced coffee, when they purchase the Dunkin’ app.
Can’t get away? DoorDash is giving customers $6 off their Dunkin’ delivery order of $20 or more on Sept. 29.
The donut chain has also teamed with sleep tech company Hatch on a new “Brew and Renew” alarm, which serves up Dunkin’ coffee sounds as a wake-up call on Restore 2 and Restore 3 sleep/alarm devices. You can also add a “Dunkin’ Dawn” pink-and-orange color scheme to help you prepare for the day. The add-ons are part of a Hatch+ premium content subscription ($4.99 monthly or $49.99 annually; you get a free 30-day trial with a new Restore device).
Krispy Kreme and Joe Jonas team up for National Coffee Day freebies
Joe Jonas gave the doughnut chain an assist on its National Coffee Day festivities so that you can get a “free cup of Joe & Doughnut” on Monday, Sept. 29. The deal is good at any participating Krispy Kreme shop for a free medium hot or iced coffee and a free doughnut of choice, no purchase necessary (good in stores and via drive-thru at participating shops).
One doughnut not enough? Through Sept. 29, you can get a dozen Original Glazed doughnuts for just $1 with the purchase of any dozen at regular price at participating locations, online or in the Krispy Kreme app.
Starbucks’ free coffee deal for National Coffee Day
Through Sept. 29, when you buy any brewed coffee in any size, hot or iced, you’ll get 100 bonus stars in the Starbucks app – that’s enough to get your next cup of coffee free.
Also on Monday, Sept. 29, Grubhub+ members can get $7 off Starbucks delivery orders of $20 or more. The delivery service has seen an 18% increase in latte orders in 2025, compared to the same time last year, according to a news release.
Also on Sept. 29, Starbucks is expected to launch its line of Protein Lattes and Protein Cold Foam.
National Coffee Day deals
Here’s a full serving of deals celebrating National Coffee Day, which is Monday, Sept. 29 – and a few for International Coffee Day, which is Wednesday, Oct. 1.
Atlas Coffee Club: Get a free 12-ounce bag of premium, single-origin coffee free with any subscription ordered Sept. 29-Oct. 1 (you just pay for shipping; use promo code FREECOFFEEDAY). Each month, subscribers get a coffee from a different country including Brazil, India, Papua New Guinea and Peru.Beans & Brews Coffeehouse: The Salt Lake City-headquartered coffee chain with more than 85 locations in seven states is giving members of its House Rewards loyalty program a free hot or iced medium drip coffee on Sept. 29. You can redeem the offer in stores, online or through the mobile app.Biggby Coffee: On National Coffee Day (Sept. 29), enjoy a 16-ounce hot or iced brewed coffee for just $1 (offer good at participating locations).Café Aroma: The Cuban immigrant–founded, family-owned espresso brand offers 20% off sitewide on September 29 with promo code COFFEEDAY. The first 50 purchases of Café Aroma Especial will get a free branded hat.Casey’s: Members of Casey’s Rewards loyalty program can get a free hot cup of Casey’s Darn Good Coffee of any size in-store on Sept. 29. You can join the rewards program in the app or on the Casey’s website.CC’s Coffee House: Members of the My CC’s Rewards loyalty program can get a free small cold brew or fresh-brewed coffee on Sept. 29. You can sign up for an account on the company website.Clean Juice: Get a 16-ounce Coffee One smoothie for $5 (regular price starts at $7.99) on Sept. 29.The Coffee Bean & Tea Leaf: Coffee Bean loyalty members can take advantage of two deals for National Coffee Day. On Sunday, Sept. 28, when you buy any beverage, you can get one free; the offer is good from noon to 6 p.m. local time. Then, on Monday, Sept. 29, get a large beverage for $5; this offer is good all day. Find both offers in the Coffee Bean app; valid once per member.Circle K: The convenience store chain is giving customers one free medium hot or iced coffee on Monday, Sept. 29. The offer can be redeemed through the Circle K app, either as a coupon or a reward for Inner Circle loyalty program members (offer valid at participating U.S. locations).Community Coffee: Get 25% off your order on Sept. 29 (with code COMMUNITY25!).Dunn Brothers Coffee: Customers can get a free small brewed coffee on National Coffee Day, Monday, Sept. 29.Dutch Bros.: Customers can get two free National Coffee Day car coasters with the purchase of two or more drinks on Sept. 29 (while supplies last).EG America: The national convenience store operator – stores include Cumberland Farms, Turkey Hill, Kwik Shop, Loaf’ N Jug, Fastrac, Minit Mart, Quik Stop, Tom Thumb, and Certified Oil – is giving members of its SmartRewards loyalty program a free hot or iced coffee, any size.Eight O’Clock Coffee: Get 15% off your order of $75 or more at the coffee roaster’s website through Tuesday, Sept. 30, for National Coffee Day (use code GR8COFFEE). Then, for International Coffee Day (Wednesday, Oct. 1), get 20% off orders of $100 or more with code GLOBAL (discount good until Friday, Oct. 3).Gregorys Coffee: The coffee chain, which started in Manhattan in 2006 and now has more than 50 cafes, is giving away full-size Protein Buzz plant-based protein coffee drinks on Sept. 29. To get the deal, download the Gregorys Coffee app and use promo code GAINS).
Honey Dew: The New England-based donut and coffee shop chain has a National Coffee Day deal on Monday, Sept. 29 for $2 on any size hot or iced coffee; get the offer in the Honey Dew Rewards App.
Keurig: The coffee brand, known for its single-serving K-Cup pods, is offering a 25% off sale on select brewers, beverages, and accessories through Sunday, Sept. 28 (use code COFFEEDAYBLISS). Then on Sept. 29, get 50% off coffee sold on the site (offer valid for eligible brewers with code COFFEEDAYFLASH).La Madeleine: Members of the Bonjour Rewards loyalty program receive a free regular-sized coffee with a food purchase on Sept. 29. (Offer good with any in-store or online purchase, excluding delivery.)Lavazza and Paris Baguette: Through National Coffee Day (Sept. 29), members of the PB Rewards loyalty program can get a free medium hot or iced coffee made with premium Lavazza beans (get the deal on the Paris Baguette mobile app). You can also get up to 25% off select coffee makers, coffee and accessories on the Lavazza website through Oct. 6.Maxwell House: Beginning on National Coffee Day, Sept. 29, the classic coffee brand will introduce a special, limited-edition Maxwell Apartment canister. The coffee will be available on Amazon.com in a four-pack ($39.99) with enough coffee for a year.Panera Bread: Among the fast casual chain’s National Coffee Day deals is 50% off its new Crème Brulée latte for members of the Unlimited Sip Club ($14.99 monthly or $119.99 annually), which includes coffee, tea, fountain drinks and more. Want to join? New members get three months free if they join on Sept. 29; additionally, existing monthly and lapsed members can upgrade to an annual membership for $89.Peet’s Coffee: National Coffee Day is the next-to-last day you can purchase a $30 Cold Brew Pass, which gets you one Medium Cold Brew daily for 30 consecutive days. Peetnik Rewards loyalty program members can get the pass in the Peet’s mobile app through Tuesday, Sept. 30. Peet’s also has a 25% off sale on its website from Monday, Sept. 29, to Wednesday, Oct. 1.Pilot: The travel center company is giving customers a free any-size hot coffee through the Pilot app on Sept. 29 for National Coffee Day. Now available in nearly 900 of its travel centers are new limited-time coffee flavors Bourbon Pecan, Campo Sur Brazilian and Pumpkin Spice Cappuccino.Playa Bowls: The New Jersey-headquartered superfruit bowl chain is offering a buy-one, get-one-free deal of 20-ounce Playola Cold Brew or Sweet Cream Cold Brew drinks for members of the Playa Rewards loyalty program on Monday, September 29.Pret A Manger: On Monday, Sept. 29, when you order on the Pret app, you can get a free organic, barista-made coffee; options include the new Cinnamon Swirl Latte.Rita’s Italian Ice & Frozen Custard: In the Rita’s app on Sept. 29, you can find a deal for a $1.99 Cold Brew Frozen Coffee – flavors include mocha and caramel.Salad and Go: Get a free coffee with any purchase on Sept. 29. The offer is good in drive-thru and online; use code Brew4You.Scooter’s Coffee: Through Monday, Sept. 29, the Nebraska-based coffee chain – with more than 880 locations in 32 states – is giving customers a free medium coffee in the Scooter’s Coffee mobile app. (Limit one per customer per day.) And on National Coffee Day (Sept. 29), the first 100 customers at each store will get a free National Coffee Day sticker with any purchase.Seattle Coffee Gear: Through National Coffee Day, Sept. 29, get 15% off when you buy three bags of the same coffee with code FRESH15. There are also discounts on grinders and espresso machines, including $100 off the Philips Baristina Espresso Machine ($349.99; regular price $449.99).Shake Shack: The restaurant chain with more than 400 locations in 34 states has just brought back its Coffee Shake for the first time in five years. The drink ($5.99) is made with dark roast coffee and vanilla frozen custard.Sheetz: Members of the My Sheetz Rewardz loyalty program can get a free self-serve hot or iced coffee of any size with any purchase from Monday, Sept. 29, to Wednesday, Oct. 1. You can join the program and find the deal in the Sheetz app. Limit one redemption per member. Offer not valid with purchases of fuel, alcohol, cigarettes, lottery items, half-gallons or gallons of milk, financial or prepaid cards, or Sheetz gift cards.Smoothie King: On National Coffee Day, the chain, with more than 1,200 locations across the U.S., wants you to remember it has protein in its drinks, too. Show your Starbucks rewards account – or your rewards account for Dunkin’ or any other popular coffee retailer – from when Smoothie King opens until 10:30 a.m. local time and get a free 20-ounce Coffee High Protein Almond Mocha or Pumpkin Coffee High Protein Smoothie. Offer good only in stores.Wandering Bear: The brand’s new canned Cold Brew Lattes are arriving in Whole Foods stores nationwide at $3.99 per can. You can get a rebate for a free can on the company website.Whataburger: Get a free 16-ounce hot or iced coffee on Sept. 29, no purchase necessary. Get the deal in the Whataburger App or online (first-time app users also get a free Whataburger).Zabar’s: Customers can get a free small coffee with any purchase on Monday, Sept. 29, at both its store and café (2245 Broadway).Ziggi’s Coffee: Customers can get a 16-ounce Daily Brew, Iced Coffee, or Regular Cold Brew in-store for $1 on Monday, Sept. 29. (Excludes Gold Rush Cold Brew; not redeemable through the Ziggi’s Rewards app, online ordering, or third-party delivery services. One discounted drink per customer per transaction.)
Contributing: USA TODAY’s Bailey Schulz
Mike Snider is a national trending news reporter for USA TODAY. You can follow him on Threads, Bluesky, X and email him at mikegsnider & @mikegsnider.bsky.social & @mikesnider & msnider@usatoday.com
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